Effect of quality of page information on page usability |
difficult to read pages
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Potential gain: 54%
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For most pages in this site, the rate of indication of navigation difficulties was not correlated with the time on page. This is not true for the pages in this list. The time on a page included in this list is correlated with indication of navigation difficulties. The correlation indicates that the page might be difficult to read. Many visitors of these pages probably did not understand what they saw on screen, or were distracted by banners or animation.
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Inconvenience pages
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Potential gain: 20%
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For most pages in this site, the rate of indication of navigation difficulties was not correlated with the time on page. This is not true for the pages in this list. The time on a page included in this list is correlated with indication of navigation difficulties. The correlation indicates that the page might be either irritating or not informative. Many visitors of these pages either exited the site from these pages or navigated backwards, probably because they did not like what they saw on screen.
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Distracting pages
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Potential gain: 42%
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For most pages in this site, the rate of indication of navigation difficulties was not correlated with the time on a previous page. This is not true for the pages in this list. The time on pages that preceded a page included in this list is correlated with indication of navigation difficulties. The correlation indicates that the page might be distracting from the user tasks.
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Uninformative pages
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Potential gain: 30%
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For most pages in this site, the rate of indication of navigation difficulties was not correlated with the time on a previous page. This is not true for the pages in this list. The time on pages that preceded a page included in this list is correlated with indication of navigation difficulties. The correlation indicates that the page might be content irrelevant to the user focus.
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